Weedfree On Track Sales Video | Case Study

Sales Video for Weedfree On Track

Selling an efficient, ecological approach to trackside maintenance

What they wanted

Track maintenance on the railways is a constant challenge. Access to networks, weather, staffing, incidents, these are all challenges faced across the world. Weedfree On Track have developed a best-in-class solution which brings automation, enviromentally conscious and efficient weedspraying to our railways.

What we did

Weedfree On Track approached Remote CTRL to develop a promotional video highlighting the features, benefits and functionality of their system, for using at trade shows (in particular Innotrans) and to give out in sales packs. To keep the process lean and ensure the budget was used efficiently, we worked alongside Weedfree in script and storyboard development, and sourced a team to film.

How it went

With railway posessions and planning being what they are, we ended up having to film across 2 stretches of track, 1 in Belgium and 1 in Denmark. What we ended up with though was a cohesive, beautifully shot film which demonstrates all of the features of Weedfree On Track’s spray train, and serves as a great addition to their sales packs and promotional stands.

From the moment we approached Adam and Jimmy with our vision for the video, they made everything so simple. Their laid back, pragmatic approach and flexibility meant that we got the exact video we wanted with the minimum of stress, made even more impressive when you consider we had challenges around posessions, weather, staffing and more!

Jonathan Caine, International Contracts Manager, Weedfree On Track

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