Sound Design for Thredd

Sonic seasoning to bring campaign videos to life

What they wanted

Thredd, a leading payments processing platform, partnered with creative agency Redwood to launch an ambitious rebrand. As part of this transformation, they needed professional sound design to elevate a series of brand videos that would introduce their new identity to the market. Remote Ctrl was brought on board to craft an audio landscape that would complement the visual rebrand and ensure the videos made a lasting impact across digital channels.

What we did

Our team worked closely with Redwood to understand Thredd’s brand evolution and the messaging goals for each video in the series. We developed a sonic identity that reflected Thredd’s innovative approach to payments technology while maintaining consistency across all assets. The sound design process focused on crafting precise sound effects to enhance key visual moments and delivering full audio post-production across the entire video series. Each element was carefully designed to ensure the audio worked seamlessly with the visuals, creating a cohesive brand experience that elevated the production value.

How it went

The completed video series successfully launched Thredd’s rebrand with a polished, professional audio-visual presentation. The sound design helped to reinforce brand messaging and emotional connection while creating a distinctive sonic identity across the campaign. It enhanced viewer engagement and retention while delivering broadcast-quality audio that elevated the overall production value. The partnership between Thredd, Redwood, and Remote Ctrl resulted in a comprehensive rebrand launch that resonated with audiences and established a strong foundation for Thredd’s refreshed market presence.
As usual, Adam and the gang came through with high quality work and made everything easy as pie for our delivery.
Deb Stockdale Hughes, Project Director, Redwood BBDO

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